WILLIAM IGNATIUS GOJANTO

“Sekolah Ciputra has taught many lessons to me. The most memorable time at Sekolah Ciputra was our grade 12 camp.”

WILLIAM IGNATIUS GOJANTO
GRADUATED: 2015

1. After graduating from Sekolah Ciputra, where do you study? What is your major?
Raffles Institute of Higher Education (Surabaya) majoring in Digital Media Design.

2. What did you do after graduating from university?
I start with helping out my dad’s job; working in the wood industry and learning a lot about how to run a business, before opening a new business in 2020.

3. What is your current occupation?
I’m an Owner and Director of PT. Royal Megah Beton.

4. What product/service do you provide?
PT. Royal Megah Beton produces precast products used in drainage like U-ditch, Box culvert, precast walls and many more. We also provide service in installing those products as well.

5. What was the inspiration behind your business?
Honestly the reason my family and I started this business was the lack of customers in the wood industry back during covid time. We used to only export our Merbau wood to China and they were not accepting anything during that time. So my uncle was the one who suggested the new business idea, given the opportunity we took it. It was quite a big opportunity as many cities all around Indonesia were at a state of development and one of the main issues is floods from the rain, which needs to be fixed by improving the drainage system.

6. Do you use social media to promote PT. Royal Megah Beton? If yes, please include the link as well
Yes, we are starting to promote our product through social media. Here is the link: https://instagram.com/pt.royalmegahbeton?igshid=NzZlODBkYWE4Ng==

7. As an Owner and Director, what are the challenges? How do you overcome it?
My biggest challenge was branding and cash flow. Since we were just starting out, we were still trying to establish relationships with the government and customers. Creating trust and making sure we have all the documentation is the key here; since our biggest market is from the government. Building our brand name and portfolio is important; we did every project we got and made sure the quality and price were good. Eventually we were able to reach some key contractors who are working for the government; to work with us. Furthermore, cash flow was a key problem for us, so we decided to focus our product to the key essential sizes instead of having too much variation which might be our downfall. Slowly from there, we were able to produce more variation thanks to the different projects we got.

8. In what way did Sekolah Ciputra contribute to your job right now?
Through the connection I got from Sekolah Ciputra, I was able to get suppliers and even projects that some of my friends were able to trust me with. In grade 11 and 12, I also took a business course in the IB Diploma Program of Sekolah Ciputra and during my real working environment, I got to learn the basics of running a business much quicker; which I don’t think I would understand that quickly If I did not take the class.

9. What was the best thing about Sekolah Ciputra? Tell us something memorable from your time at Sekolah Ciputra
The best thing about Sekolah Ciputra was the different courses that were available to me at that time and the community; I remember all the different camps we got to go to with my classmate. The most memorable time at Sekolah Ciputra was when I got to learn how to surf from our grade 12 camp in Bali.

10. What advice would you give to a graduating student?
My only advice is just do it. No matter what you want to do in life, you won’t know what will happen next (whether you fail or succeed) if you do not start. The courage to start what you want is a key essential in life.

11. Would you recommend Sekolah Ciputra to others? If yes, what would you say about it?
Yes absolutely, Sekolah Ciputra has taught many lessons to me which made me the person I am right now.

12. What do you enjoy doing in your free time?
Church ministry and badminton.